Closed-won — Acme Corp · $180K ARR
Owner: Maria · Cycle: 47 days (median is 52) · Plan: Growth (annual)
What worked, in Maria’s own notes: “They needed a single tool that could answer ‘which customers are most at risk this week?’ across HubSpot, Stripe, and our product DB. The Basedash demo on Apr 9 — where we joined three sources live in 8 minutes — was the turning point. Security review took two weeks, no surprises.”
This brings Q2 closed-won to $612K (28 deals), ahead of the $580K plan with five weeks left.