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Weekly user growth report

An AI-powered weekly user growth report. New signups, activations, weekly active users, and the channels driving each.

Use this template How automations work
Runs weekly Scheduled Delivered to Slack, Email
Weekly user growth report
Active

Trigger

Runs weekly

Instructions

Generate a weekly user growth report.

Delivery

Slack · Email

Example output

A realistic sample of what this automation delivers — your version draws on your data.

Weekly user growth report Runs weekly · Sent to Slack, Email
Sample output
Weekly cohort retention, last 8 weeks % retained
W1 W2 W3 W4 W5 W6 W7 W8 0 28 56
Week 1 Week 4 Week 12

Top line. New signups +9% WoW, activation rate held at 41%, WAU 9,840 (+12%).

Acquisition

  • Organic: 124 signups (+12%) — best week of the year for /blog/best-ai-native-bi-tools-compared-2026.
  • Paid: 38 signups (+27%) — Reddit overperformed; LinkedIn paused.
  • Referral: 22 signups (+5%) — invite-a-teammate is up 18% over 4 weeks.

Activation. 41% of new signups completed a core action within 24 hours — matches the trailing 8-week mean. Mobile activation lags at 28% (see the customer feedback trends).

Retention. W4 retention now 61% (was 54% twelve weeks ago) — the onboarding redesign continues to pay off.

One experiment to watch. Default-on “AI suggestions” for first-time users — A/B since May 18, activation lift +6 pts in the treatment arm so far. Decision next Monday.

Generated by Basedash AI from your connected data sources Product
The prompt

Copy, paste, customize.

Drop this into a Basedash automation. AI fills in the numbers from every source you've connected.

Instructions 
Generate a weekly user growth report.

Cover:

**Top funnel.** New signups by channel. WoW + trailing-4-week average.

**Activation.** Percent of new signups who hit your activation event in the first 7 days. WoW + 90-day average.

**Engagement.** Weekly active users vs. last week and same week last year.

**Retention.** Week-1 retention for the cohort that signed up two weeks ago.

**Standouts.** Three notable individual signups or activations. Name them.

**Risks.** Any segment whose activation or retention dropped > 10%.

Lead with numbers; close with one specific experiment to run next week.
Data sources

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Basedash automations read across every connected source in a single run. These are the ones this template tends to use most.

Frequently asked questions

What is a good week-1 retention rate for SaaS?
What metrics belong in a growth report?
Keep going

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