Activation rate
42% +5 pts (37%)
Product analytics dashboard template
A free product analytics dashboard template for tracking activation, engagement, retention, feature adoption, cohorts, and usage quality.
7 dashboard blocks
Number, Funnel, Line, Progress, Table
Preview
A realistic starting point.
The sample data shows the structure. Basedash generates the live version from your connected sources.
Product analytics dashboard
Activation, engagement, and retention
Live data
WAU
12.4K +14% (10.9K)
Feature depth
4.8 +0.7 (4.1)
Onboarding funnel
Signup · 100
Connect · 74
Query · 52
Share · 31
Paid · 18
Retention by cohort
PercentFeature adoption
AI chat 72%
Dashboards 58%
Automations 34%
Friction points
Invite completion -6 pts
Failed queries -11%
Source connection +4 pts
The prompt
Copy, paste, customize.
Drop this into Basedash AI to generate the dashboard from your own schema and business context.
Dashboard instructions
Build a product analytics dashboard for a SaaS product team.
Include signups, activation rate, weekly active users, retention, feature adoption, cohort performance, usage by segment, and friction points. Use a funnel for onboarding, line charts for usage trends, progress charts for adoption, and a table for features or segments that changed most.
Highlight where users drop off and which features correlate with retention.
Metrics
What to include.
Core metrics
- Signups, activation rate, onboarding step conversion, and time to value.
- WAU, MAU, session depth, feature adoption, and collaboration events.
- Retention by cohort, segment, plan, source, and lifecycle stage.
- Failed actions, support handoffs, friction points, and product-qualified accounts.
Layout notes
Product dashboards should connect behavior to retention. Use the funnel to show where users reach value and the bottom row to name the features or steps that changed most.
Data sources
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Basedash can generate this dashboard across databases, warehouses, and SaaS tools.
Frequently asked questions
What should a product analytics dashboard include?
What is activation in product analytics?
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